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Sport Venues, Event Management, and Building Operations

Robert E. Baker

Robert E. Baker, EdD, is an associate professor, the coordinator of sport management, and the founding director of the Center for Sport Management at George Mason University in Fairfax, Virginia. Baker has decades of experience working in the sport industry and more than 13 years in higher education. Baker, along with coauthor Craig Esherick and Dr. Pamela Hudson Baker, works in conjunction with the U.S. Department of State on the implementation of projects using sport for development, peace, and diplomatic purposes. Author affiliation details are correct at time of print publication.

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Craig Esherick

Craig Esherick, JD, is an assistant professor of sport management and associate director of the Center for Sport Management at George Mason University in Fairfax, Virginia. Esherick has a varied background in the sport industry, having spent 25 years coaching basketball at various levels, including serving as a high school assistant coach, an assistant coach for the 1988 Olympic team, and the head coach at Georgetown University. Author affiliation details are correct at time of print publication.

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Fundamentals of Sport Management

Human Kinetics, 2013

Ebook Chapter

1

... tourist spots in Italy (Gaffney, 2008). The Colosseum’s oval shape was replicated for the many bullfighting arenas found in Portugal, Spain, southern France, Mexico, and South America. In fact, in some areas of Europe (e.g., Arles...

Business Concept: Products and Services

Robert E. Pfister

Robert E. Pfister, PhD, is a professor in the departmentof recreation and tourism management at Vancouver Island University in Nanaimo, British Columbia, Canada. For over 20 years, Pfister has instructed courses in entrepreneurial recreation and tourism to university students in the United States and Canada. Author affiliation details are correct at time of print publication.

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Patrick T. Tierney

Patrick T. Tierney, PhD, is a professor in the department of recreation, parks, and tourism at San Francisco State University. As a business owner, instructor, and researcher, Tierney has more than 30 years of experience in theories and applications of the recreation, event, and tourism industry. Author affiliation details are correct at time of print publication.

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Recreation, Event, and Tourism Businesses : Start-Up and Sustainable Operations

Human Kinetics, 2009

Ebook Chapter

1

... member of a business team makes a decision with the end in mind (e.g., the vision of the business), then it will be a good decision because it is more likely to advance the long-term interests of the business. Making good choices based...

Service Quality Management and Customer Loyalty

Robert E. Pfister

Robert E. Pfister, PhD, is a professor in the departmentof recreation and tourism management at Vancouver Island University in Nanaimo, British Columbia, Canada. For over 20 years, Pfister has instructed courses in entrepreneurial recreation and tourism to university students in the United States and Canada. Author affiliation details are correct at time of print publication.

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Patrick T. Tierney

Patrick T. Tierney, PhD, is a professor in the department of recreation, parks, and tourism at San Francisco State University. As a business owner, instructor, and researcher, Tierney has more than 30 years of experience in theories and applications of the recreation, event, and tourism industry. Author affiliation details are correct at time of print publication.

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Recreation, Event, and Tourism Businesses : Start-Up and Sustainable Operations

Human Kinetics, 2009

Ebook Chapter

1

... a friendly staff person available to make a client feel appreciated when she arrives (at the fly fishing shop), helping her find the right product (e.g., fishing rod and reel), getting the correct fit (fishing rod flexibility and action),...

Your Commercial Recreation, Event, and Tourism Business Adventure

Robert E. Pfister

Robert E. Pfister, PhD, is a professor in the departmentof recreation and tourism management at Vancouver Island University in Nanaimo, British Columbia, Canada. For over 20 years, Pfister has instructed courses in entrepreneurial recreation and tourism to university students in the United States and Canada. Author affiliation details are correct at time of print publication.

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Patrick T. Tierney

Patrick T. Tierney, PhD, is a professor in the department of recreation, parks, and tourism at San Francisco State University. As a business owner, instructor, and researcher, Tierney has more than 30 years of experience in theories and applications of the recreation, event, and tourism industry. Author affiliation details are correct at time of print publication.

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Recreation, Event, and Tourism Businesses : Start-Up and Sustainable Operations

Human Kinetics, 2009

Ebook Chapter

1

... was it they did? As you cast your eyes across the landscape of those people providing services to you (i.e., service providers), which of them are commercial operations, and which are something else? Without a doubt, it takes a mixture...

Entrepreneurship and the Business Planning Process

Robert E. Pfister

Robert E. Pfister, PhD, is a professor in the departmentof recreation and tourism management at Vancouver Island University in Nanaimo, British Columbia, Canada. For over 20 years, Pfister has instructed courses in entrepreneurial recreation and tourism to university students in the United States and Canada. Author affiliation details are correct at time of print publication.

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Patrick T. Tierney

Patrick T. Tierney, PhD, is a professor in the department of recreation, parks, and tourism at San Francisco State University. As a business owner, instructor, and researcher, Tierney has more than 30 years of experience in theories and applications of the recreation, event, and tourism industry. Author affiliation details are correct at time of print publication.

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Recreation, Event, and Tourism Businesses : Start-Up and Sustainable Operations

Human Kinetics, 2009

Ebook Chapter

1

... and event equipment (e.g., tents, chairs, crystal glasses, serving trays) is a main element of some event businesses. Small-scale manufacturing of specialized recreation gear is the last component of some recreation firms. Manufacturing...

Completing and Implementing the Business Plan

Robert E. Pfister

Robert E. Pfister, PhD, is a professor in the departmentof recreation and tourism management at Vancouver Island University in Nanaimo, British Columbia, Canada. For over 20 years, Pfister has instructed courses in entrepreneurial recreation and tourism to university students in the United States and Canada. Author affiliation details are correct at time of print publication.

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Patrick T. Tierney

Patrick T. Tierney, PhD, is a professor in the department of recreation, parks, and tourism at San Francisco State University. As a business owner, instructor, and researcher, Tierney has more than 30 years of experience in theories and applications of the recreation, event, and tourism industry. Author affiliation details are correct at time of print publication.

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Recreation, Event, and Tourism Businesses : Start-Up and Sustainable Operations

Human Kinetics, 2009

Ebook Chapter

2

... Robert Pfister Mission Statement The question to be addressed here is the purpose of your business. The response is traditionally framed in terms of serving your customers. When you answer this question, you are taking the vital step...

Preparing for a Career in Commercial Recreation, Events, and Tourism

Robert E. Pfister

Robert E. Pfister, PhD, is a professor in the departmentof recreation and tourism management at Vancouver Island University in Nanaimo, British Columbia, Canada. For over 20 years, Pfister has instructed courses in entrepreneurial recreation and tourism to university students in the United States and Canada. Author affiliation details are correct at time of print publication.

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Patrick T. Tierney

Patrick T. Tierney, PhD, is a professor in the department of recreation, parks, and tourism at San Francisco State University. As a business owner, instructor, and researcher, Tierney has more than 30 years of experience in theories and applications of the recreation, event, and tourism industry. Author affiliation details are correct at time of print publication.

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Recreation, Event, and Tourism Businesses : Start-Up and Sustainable Operations

Human Kinetics, 2009

Ebook Chapter

1

... market research, an exercise that specifically targets your field of interest. If you were to take the initiative, it is possible to examine a series of economic census reports prepared by the national census office (e.g., U.S. Bureau of Labor...

Market Analysis, Target Markets, and Competitive Analysis

Robert E. Pfister

Robert E. Pfister, PhD, is a professor in the departmentof recreation and tourism management at Vancouver Island University in Nanaimo, British Columbia, Canada. For over 20 years, Pfister has instructed courses in entrepreneurial recreation and tourism to university students in the United States and Canada. Author affiliation details are correct at time of print publication.

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Patrick T. Tierney

Patrick T. Tierney, PhD, is a professor in the department of recreation, parks, and tourism at San Francisco State University. As a business owner, instructor, and researcher, Tierney has more than 30 years of experience in theories and applications of the recreation, event, and tourism industry. Author affiliation details are correct at time of print publication.

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Recreation, Event, and Tourism Businesses : Start-Up and Sustainable Operations

Human Kinetics, 2009

Ebook Chapter

1

... cards to create the winning hand in a card game. In a game of cards, success is readily evident when you hold a winning hand. Selecting the “right cards” out of a very large deck (e.g., consumers of products and services) to create a winning...

Retail, Other Profit Centers, and Facilities

Robert E. Pfister

Robert E. Pfister, PhD, is a professor in the departmentof recreation and tourism management at Vancouver Island University in Nanaimo, British Columbia, Canada. For over 20 years, Pfister has instructed courses in entrepreneurial recreation and tourism to university students in the United States and Canada. Author affiliation details are correct at time of print publication.

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Patrick T. Tierney

Patrick T. Tierney, PhD, is a professor in the department of recreation, parks, and tourism at San Francisco State University. As a business owner, instructor, and researcher, Tierney has more than 30 years of experience in theories and applications of the recreation, event, and tourism industry. Author affiliation details are correct at time of print publication.

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Recreation, Event, and Tourism Businesses : Start-Up and Sustainable Operations

Human Kinetics, 2009

Ebook Chapter

1

...After reading this chapter you will be able tounderstand the importance of retail sales,explain why bricks and clicks (e-commerce) are important,describe how location and presentation affect retail success,identify six elements...

Ethics, Environmental Management, and Sustainability

Robert E. Pfister

Robert E. Pfister, PhD, is a professor in the departmentof recreation and tourism management at Vancouver Island University in Nanaimo, British Columbia, Canada. For over 20 years, Pfister has instructed courses in entrepreneurial recreation and tourism to university students in the United States and Canada. Author affiliation details are correct at time of print publication.

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Patrick T. Tierney

Patrick T. Tierney, PhD, is a professor in the department of recreation, parks, and tourism at San Francisco State University. As a business owner, instructor, and researcher, Tierney has more than 30 years of experience in theories and applications of the recreation, event, and tourism industry. Author affiliation details are correct at time of print publication.

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Recreation, Event, and Tourism Businesses : Start-Up and Sustainable Operations

Human Kinetics, 2009

Ebook Chapter

1

... thought to be limited to smokestack industries, environmental management is now also a significant concern and requirement for all RET businesses, especially those that operate in public facilities (e.g., event centers) and protected areas,...